Keith Ferrazzi wrote his best selling book Never Eat Alone: And Other Secrets to Success, One Relationship at a Time on the idea that networking and mentorship are key elements affecting a person’s level of success. As the title suggests, Ferrazzi has made a habit of seeking out unaccompanied people in public places to engage them in conversations designed to identify mutual connections.
Whether it is in a restaurant, City Park, or on a flight between New York and Los Angles, you’ll never know who you’re sitting next to unless you engage them in a conversation.
I recently challenged myself to Ferrazzi’s Never Eat Alone on a flight from Atlanta, GA to New Orleans, LA. I was sitting next to a well dressed gentleman and I could tell by the conversation he was having on his Blackberry that he was a man of influence.
I find it rude when a stranger begins a conversation asking me direct questions about what I do for a living, and I wanted to extend the same level of respect for the gentleman sitting next to me.
“Are you from New Orleans?” I asked.
“Yeah, I’ve been stuck in meetings all day and I’m ready to get back home.” he replied.
“I know how you feel. Few things are more discouraging than boring meetings, especially when you’ve got better things you could be doing at the house.” I said.
“That’s for sure! How about you, are you from New Orleans?” he replied back.
“No, I work offshore in the oil and gas business, and am on my way to work.” I told him.
By taking advantage of the opportunity to tell him what I do for a living, I had opened the door to pry a little deeper into his life.
I assumed that if he was involved in the oil and gas industry, he would have mentioned it when I told him what I was doing on the Gulf Coast. You could tell the guy was sociable and I could have comfortably asked him what he did for a living at that point but I wanted to refine my skill.
“Do you travel to Atlanta often?” I asked.
“About once per month.” He said. “My company’s headquarters are there and all of the regional vice presidents get together now and again to go over sales figures, expenses, etc.”
“What products does your company sell?” I finally asked.
“I manage the Kentwood Springs Bottling Company”, he responded back.
The gentleman went on to talk about how he started on a delivery route 30 years ago and eventually worked his way up to vice president of the company.
His story was truly inspiring and we had an engaging conversation during the remainder of our flight. We exchanged ideas for presenting in front of large groups, dealing with difficult bosses, and developing and reaching personal goals. I learned a great deal in that one hour conversation.
We have kept in touch over the last month or two, and I know that if I ever have a question I can count on him to respond with an answer.
While Keith Ferrazzi takes his networking to the extreme in Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, we can all benefit from being a little more social with those around us.
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This is a great story! Are you the Ben that is active on greenlight community at http://www.greenlightcommunity.com? My company is managing social media for Keith and I’d like to make sure you’re in the loop! lets talk about what’s coming up with the launch of Keith’s new book, who’s Got Your back and the upcoming tour he’s doing all over the country. Want to help? reach out to keith on twitter at http://www.twitter.com/keithferrazzi or me directly @jeffmarmins
Hi Jeff,
Thanks for reading, your client is an inspiration to all of us who have read Never Eat Alone! I look forward to reading his next book as well. No, I am not the “Ben” from Greenlight Community you are referring to, but I checked out the site and will be participating in it soon! You can also catch me at http://www.twitter.com/leadershiptype